# Elevra — Pitch Script + Slide Notes
### 3 minutes · 4 speakers · One story

> **How to read this doc:**
> Script is on the left. Slide cues are in [SLIDE: ...] blocks. Handoffs are marked clearly.
> Practise the handoffs the most — that's where pitches live or die.

---

## TIMING GUIDE
| Block                         | Speaker  | Time | Cumulative |
| ----------------------------- | -------- | ---- | ---------- |
| Intro + hook                  | Person 1 | 0:25 | 0:25       |
| Problem                       | Person 2 | 0:20 | 0:45       |
| Demo — swipe + match          | Person 3 | 0:45 | 1:30       |
| Demo — story + impact screens | Person 4 | 0:45 | 2:15       |
| Close + CTA                   | Person 1 | 0:30 | 2:45       |
| Buffer / Q&A cue              | —        | 0:15 | 3:00       |

---

## THE SCRIPT

---

### PERSON 1 — Opens (0:00 – 0:25)

*[Step forward slightly. Warm, not nervous. Own the room for 2 seconds before speaking.]*

"We want to tell you about a girl named Jessie.

Jessie is 17. She lives in regional NSW. She wants to be an environmental scientist. She's smart, she works hard — and every single 'women in STEM' poster at her school has zero women who look like her.

So she doesn't apply. Not because she can't. Because she can't *see* it.

We built something that changes that."

*[Turn slightly toward Person 2 — natural, not robotic.]*

---

**[SLIDE 1 — on screen while Person 1 speaks]**
> Full-screen photo: a teenage girl looking at a noticeboard. Nothing on it that looks like her.
> 
> Single line of text at bottom:
> **"She can't see herself. So she doesn't try."**

---

### PERSON 2 — The Problem (0:25 – 0:45)

*[Steps in smoothly. No "so basically..." — just pick up the thread.]*

"Here's the thing — the role models exist. The pathways exist. The data exists.

25% of Year 12 girls choose STEM subjects. For First Nations girls, regional girls, neurodivergent girls — that number is even lower. Not because the talent isn't there.

The connection just isn't there.

Every existing program has the same gap — discovery is manual. Matching is manual. And between workshops, there's nothing.

[Person 3] — show them Elevra."

---

**[SLIDE 2 — on screen while Person 2 speaks]**
> Clean white slide, 3 stats:
> 
> - **25%** of Year 12 girls choose STEM
> - **36%** of uni STEM students identify as female
> - **16%** gender pay gap in STEM industries
> 
> Small text under each: *(Australian Government, 2023)*
> 
> Below the stats, one line:
> **"The gap starts early. And it's invisible."**

---

### PERSON 3 — Demo Part 1: The Entry + The Match (0:45 – 1:30)

*[Takes over the screen/laptop. Talks and navigates simultaneously. Keep pace — don't narrate every click.]*

"This is Elevra.

Jessie opens it for the first time. She gets two choices — browse, or get matched. She's curious, so she swipes first."

*[Swipe through 3–4 story cards.]*

"Real women. Real stories. Quick identity tags — she can see at a glance if anyone's like her.

Then she thinks — actually, let me find *my* person. She taps 'Find my matches.'"

*[Go through the quiz — move at a comfortable pace, not rushing.]*

"Five questions. Sixty seconds. She says: First Nations. Regional. Environmental science. Year 11.

She hits 'Find my matches.'"

*[Loading screen — pause here for 1 beat.]*

"And then... this."

*[Land on the matches screen — hero moment. Stay on it for 3–4 seconds in silence.]*

---

**[SLIDE 3 — shown briefly before demo starts, then Figma takes over]**
> One sentence:
> **"Two ways in. One outcome."**
> 
> Simple diagram:
> - SWIPE → browse freely
> - MATCH → 60-sec quiz → precision matches

*[Once demo starts, slide deck stays off — Figma is the screen.]*

---

### PERSON 4 — Demo Part 2: The Story + The Real Differentiator (1:30 – 2:15)

*[Takes over narrating while Person 3 navigates — or Person 4 takes the laptop.]*

"Jessie gets four matches. She taps the first one.

Dr. Mia Cooper. First Nations. Grew up in a regional town — not far from Jessie's. Environmental scientist at CSIRO.

Mia's story says: *'At 17, I genuinely didn't think anyone from my town could do this job.'*"

*[Pause. Let that land.]*

"Jessie reads that. And for the first time — she sees it. Not just a job. Her path.

She scrolls down to Mia's timeline — every turning point, every scholarship, every moment she nearly quit and didn't.

Now — here's our favourite screen in the whole app."

*[Navigate to the Missing Story Alert.]*

"Sometimes Jessie's combination has no match. Zero stories for her exact profile.

Most apps would just show nothing. We show this."

*[Read the screen out loud — or let the audience read it.]*

"*'You're a first. We don't have a story for someone like you yet — but we're finding her.'*

That zero isn't a failure. It's data. It goes straight to here."

*[Navigate to the Coordinator Dashboard.]*

"Coordinators see exactly which identity combinations are underserved — and go recruit those stories. The gap becomes a to-do list."

*[Step back. Hand back to Person 1.]*

---

**[SLIDE 4 — shown after demo, while Person 4 delivers final lines]**
> Split screen visual:
> 
> Left side: **"Missing Story Alert"** — screenshot of that screen
> Right side: **"Coordinator Dashboard"** — screenshot of the gap chart
> 
> One line underneath:
> **"Every zero-match is a recruitment brief."**

---

### PERSON 1 — The Close (2:15 – 2:45)

*[Steps back in. Calm and confident. No rushing.]*

"So — what do we measure?

Match depth. How many identity overlaps did we find?
Return visits. Did she come back two weeks later?
And missing story count — because that number going down means we're winning.

Elevra isn't a database of famous women.
It's not another poster.

It's a mirror — one that finally shows girls like Jessie that someone, somewhere, who looks like them, made it.

And showed her exactly how.

We're Elevra. Thank you."

*[Step back. Smile. Done. Don't fill the silence.]*

---

**[SLIDE 5 — final slide, stays up during close]**
> Full screen. Minimal.
> 
> App name: **Elevra**
> Tagline: **"Find someone who looks like you, doing what you dream of."**
> 
> Bottom left: team names + roles
> Bottom right: QR code to Figma prototype (optional)

---

## HANDOFF CHEAT SHEET
*(Stick this somewhere only you can see)*

| From → To           | Handoff line                              | Action                             |
| ------------------- | ----------------------------------------- | ---------------------------------- |
| Person 1 → Person 2 | *"We built something that changes that."* | Person 1 looks at Person 2         |
| Person 2 → Person 3 | *"[Name] — show them Elevra."*             | Person 3 takes laptop/clicker      |
| Person 3 → Person 4 | *[stays on match screen, silent]*         | Person 4 starts speaking naturally |
| Person 4 → Person 1 | *[steps back]*                            | Person 1 moves forward             |

---

## SLIDE DECK SUMMARY (6 slides total)

| Slide | Visual                               | Text on slide                                  |
| ----- | ------------------------------------ | ---------------------------------------------- |
| **1** | Girl looking at noticeboard          | *"She can't see herself. So she doesn't try."* |
| **2** | 3 stats, clean white                 | 25% / 36% / 16% + source                       |
| **3** | Swipe vs Match diagram               | *"Two ways in. One outcome."*                  |
| **4** | Missing Story + Dashboard screengrab | *"Every zero-match is a recruitment brief."*   |
| **5** | App name + tagline                   | Elevra · team names · QR code                   |

> **Note:** Slide 3 transitions to Figma immediately. The demo IS the presentation from 0:45 onwards. Don't go back to slides until Person 4's final lines.

---

## QUICK NOTES FOR EACH PERSON

**Person 1** — You open and close. You're the bookend. The Jessie intro has to land emotionally — slow down on *"because she can't see it."* The close should feel like an exhale, not a sprint.

**Person 2** — You're the bridge from feeling to fact. Hit the stats fast, don't dwell. Your last line is a stage direction for Person 3 — say their actual name, make eye contact, make it feel natural.

**Person 3** — You're driving the demo. Don't narrate every click. Talk about what Jessie is *feeling*, not what you're tapping. The silence on the matches screen is intentional — let the audience look at it.

**Person 4** — You have the two biggest moments: Mia's quote and the Missing Story screen. Both need a beat of silence after them. Don't rush through. The coordinator dashboard is your technical credibility — own it.

---

## IF YOU BLANK

Look at the screen. Point at something. Say what it does. The audience doesn't know what you were supposed to say — they only know what you actually say. Keep going.